Promote your business with Facebook and SEO pt. 2

How to Promote yours business with Facebook and SEO pt. 2

There has been much progress made on Daily Audience between the views that have been raking in for GraniteWarehouseTN, the new Blue Yeti Microphone, and a new video released on the Youtube channel which you can view above! Nearly 2,000 people saw a single post on Facebook. 2000 Pinterest visitors this month, and more. I'm just waiting on the green light from Chris and then I plan on doing a T-shirt giveaway! Anyways I'm getting ahead of myself let's talk about the video...

If you haven't seen my previous video you might want to check out part 1! This is part 2 of promoting your business with Facebook and search engine optimization.

In this video I show you how to use groups on Facebook to find your targeted audience. My client is GraniteWarehouseTN and they install granite, marble, and quartz countertops in the West Tennessee area. So I went ahead on Facebook and joined the groups that included the area of Tennessee that I will be targeting the most. This includes some of the most populated areas of West Tennessee like Nashville, Memphis, Jackson, Paris, Knoxville, etc.

Creating some type of list will help you sort out much of this information and will clear up any confusion you might have in the future.

Upon typing in "nashville" into the Facebook search you'll be greeted with several groups to join. I followed it up with "buy" or "sell" and joined the groups I found available to me. I repeated the process over and over for each of the cities and town's that my client can reach. You can also narrow your search down to groups only as well.

Always remember to check out the group rules to make sure that they allow the content you are attempting to share. Also remember to provide links to your website, Facebook page, and any other contact information so your customers will have no trouble finding their way to your content.

Never be afraid to engage in activity with anybody that may comment on whatever you are sharing. Everybody should already know to be kind and respectful. Treat everybody as if you were talking to them standing in front of you.

Be sure to like the video and subscribe to the youtube channel to see the new videos I create as they come out!

https://www.facebook.com/DailyAudience
https://twitter.com/beegeedubs

Social Media, SEO, Graphic Design, Video production, and A+ certification

Social Media | Graphic Design | Video Production | A+ Cert

There are many tools and resources that I use to keep Daily Audience as the most powerful social media management service in Tennessee. I want to talk about how many of these things tie everything together. Let me start by saying SEO (search engine optimization) applies to each and every one of these things. Whether you're posting to your website, uploading a picture to Facebook, pinning on Pinterest, or uploading a youtube video tutorial SEO can be used in every instance to boost the visibility of your content on the web. Filling out those descriptions, including keywords, hashtags, and more can all help stack your google page ranking to bring you up to the top!

Social Media

Everybody should know what social media is by now: Facebook, Twitter, Google+, Pinterest, Youtube, Instagram, and Tumblr just to name a few. Social media has a powerful impact on your website's google page ranking. Google uses many of these things including SEO, keywords, and more to determine where you site will be when you initiate a google search. Not only that but social media allows you to promote your content and make sure it reaches you specific targeted audience. Staying active, and keeping up to date information on your social media platforms can give your site just the boost it needs. Check out my video How social media benefits businesses.

Graphic Design

People prefer pictures and graphics over text. This has already been proven multiple times in the digital marketing world. We have websites, social media pages, news feeds, etc. Sure we can re-post, re-blog, and re-tweet, but what about original content? What about designing a logo, or eye catching cover photos? Throughout my journey as a social media I have seen many great companies that don't utilize the power of graphic design to create strong content that brings their customers back. You may have a vision of how you'd like things but aren't able to make this vision into a reality. There are many tools that can be used to do so. Free software such as gimp, or more professional paid software like photoshop. With the right experience behind the mouse both of these and others can be used to create exactly what you want. Be sure to contact me if you need anything done! Brian.Winfrey@live.com

Video Content and Production

"64%.
That’s how much more likely website visitors are to buy a product on an online retail site after watching a video. In addition, visitors who view videos stay on the site an average of 2 minutes longer than those who don’t view videos" - source

Video is also one of the most effective ways to engage your target audience. With Youtube around it is very easy to upload your video to promote yourself or your brand. I'm sure some of you are familiar with Youtube. Youtube videos can be extremely helpful to both you and your audience. Video tutorials are the most common way to kick off an excellent youtube channel. There are many factors to account for before uploading or even thinking about recording a video. The right planning, and execution of a video playlist can determine the difference between a video long forgotten with 23 views, and a popular maybe even viral video with thousands of views that continue to accumulate over time. Software such as Adobe After Effects, and Sony Vegas are what really polishes your videos to a clean and professional finish. Between your business watermark, smooth transitions, the ability to render high quality, intros/outros, you will absolutely need some good software.  I could easily write an entire blog post about the many points to be made when it comes to video production but I will leave it here. Feel free to get in touch with me if you have any questions!

A+ Certification

You might wonder why A+ certification would be listed here. You might not even know what the Comptia A+ certification is! 

1. The A+ certification demonstrates competency as a computer technician. CompTIA A+ certification is a vendor neutral certification. It requires two tests to be passed: the 220-801 exam and the 220-802 exam.

 As a social media manger or SEO expert we cannot do much without our strongest tools, our computers! Computers are great and are the driving point behind many businesses. However computers are absolutely not perfect at all! Many people struggle with even operating a computer let alone troubleshooting all of the problems that may occur! My client's often come to me with issues that I have no problem fixing for them! I have yet to find a computer that I have been unable to fix or diagnose correctly. In fact through the many challenges I have been faced with I have only come out more experienced than before! 

To sum things up...

Daily Audience is a service I provide using only myself and my extremely expensive pieces of technology. I am equipped with everything necessary including a Blue Yeti studio quality microphone, performance computer featuring an octocore processor and 16GB of memory clocking at 1600mhz to power the 40 tabs of google chrome I have open 16 hours of the day. Many people think it requires a team of 6+ people that you have to pay big money for. Nope! I have many skills to bring to the table besides just social media management and SEO. Not to mention I'm always reading all of the latest information and statistics about digital marketing. I work with my client's to make their vision come true and keep them as relevant as possible on the internet!

To read even more about Daily Audience go to the about page

Contact me at: Brian.Winfrey@live.com

Keeping Social Media Social as a Social Media Manager

Keeping Social Media
            Social!

All of these useful web conferences, video tutorials, E-books, and others have us implementing all sorts of strong tactics to increase our viewers. We work so hard to ensure we reach our audience and maximize our revenue! A lot of times we forget that our social media pages should engage those viewers. There should always be an interaction happening. Instead of seeing your content and moving on your traffic should be liking, sharing, commenting, and subscribing to your content! Remember that word? Social! I know it's basic stuff but let's look at the definition of social:


"friendly companionship or relations"

"seeking or enjoying the companionship of others"

"to live in companionship with others 
or in a community, rather than in isolation"

Never forget that you should treat the people you interact with over social media as if they were right in front of you in your company. You should not have an empty feel to your words. They shouldn't feel like this is an "automated response". Not sure about you, but when I am with friends and family and have anything to solve their problems I will often times offer my solution. For example: "You haven't eaten all day, would you like anything to eat?". That is only the polite thing to do. This should be the same if not more important when it comes to your clients and online interactions. You should always be thinking of ways to help the people around you. I cannot possibly tell you the types of problems you personally can solve but you should be thinking things like "how can I help this person?" or "what kind of solution would be best for them?" The more genuine you are, the more likely your social media pages will receive other genuine input and interaction! Because we deal with WAY too much spam already to be over encumbered by it on our own pages. (If you don't have time for customer service hire someone that does because it is important!)

With all of this in mind I decided it was the right time to show my mug on the Daily Audience Facebook page. I personally prefer not including my face in too many things because often times the content is not about ME. So why would I want my face in tutorials if it's about trying to teach the viewer about something on the screen rather than my face on a webcam. However on the other hand you shouldn't be no where to be found. It feels empty, and even fake on some occasions when you cannot find a single human being behind a piece of content on the internet.

BUT WAIT! We were just talking about SOCIAL MEDIA, COMPANIONSHIP, and COMMUNITIES! That is why you should decide where it is you can find the more 'behind the scenes' feel to your business. Where you can post that you guys had a little cake for an employees birthday, or you got some new comfy office chairs! Not only can it be fun, and engaging for your clients but your employees as well! For this I recommend Facebook, Instagram, or a Blog.

I hope you learned something from this quick blog entry! If you have anything to add be sure to comment below!

For business inquiries contact me at Brian.Winfrey@live.com

For more social media management, Search Engine Optimization, and Daily Audience:

https://www.facebook.com/DailyAudience
instagram.com/daily_audience
https://www.youtube.com/user/DailyAudience


Don't forget to subscribe at the top right with your e-mail address if you'd like to be notified of more blog entries!

You can also check out my personal blog at http://brianwinfrey.blogspot.com/

Brian Winfrey - Social Media Manager / SEO consultant located in Tennessee.

GraniteWarehouseTN + J-Dub's Pawn and Sales client updates #4

GraniteWarehouseTN + J-Dub's Pawn and Sales 

Client Updates #4

 

New client! J-Dub's Pawn and Sales

 You'll notice that the sign in the picture reads J&L Pawn and Sales. That's because that is the old store name from the previous owner. The new Pawn shop owner, Jeremy, has put up the new sign since then so it correctly reads J-Dub's Pawn and Sales.

Not very far up the road from me is J-Dub's Pawn and Sales . Any stores that sell a broad spectrum of items can use my social media management skills to great potential! This is because I can post each and every item available in the store online for customers to view. Not only can I do that but I can send targeted local traffic to those posts. Places like this I typically will check out in person, and introduce myself to the owner. I'll offer them my services, and tell them how they can really benefit from hiring me. Surprisingly a lot of business owners around here in West Tennessee are very far behind when it comes to technology and the many great things it can do for them. In fact I talked to a store owner recently who said I quote "well didn't even know what Facebook was till yesterday. I tend to get 1 of 3 reactions. The first and second being more likely than not. The first is the "No I don't have a Facebook, I don't need any of your stuff leave now". The second being "I already have my grand daughter doing that" only to look at their page and see maybe 2 posts every other month. The last is the "Okay, I know how strong this internet stuff is let me see if this guy can help me". I'm always happy to receive the third because it let's me explain how beneficial I can be for their business. 

After discussing all the things I can do for Jeremy and his pawn shop he agreed to pay a $15 setup fee for me to setup his Facebook account, create necessary graphics, and research the best social media campaign available to him. Followed by $15/week for posting and managing his Facebook page on a daily basis. You can view that page here https://www.facebook.com/JDubsPawn

The first thing I did was take over 50 pictures of any item I could find in the store while I talked to Jeremy and let him know about how I'd be managing his account, and reaching out to local customers. I also let him know that I am Comptia A+ certified and if he had any computer problems he could let me know. He told me that he might need me to fix his computer one of these mornings because it was doing some crazy things, and asked if I was able to setup a new wireless printer. I told him that would be no problem, I've never been stumped by any computer problem and actually enjoy troubleshooting these things for people. At the end he signed a contract of mine stating everything I would be doing for him along with the price of $15/week. I create Daily Audience contracts for my clients in hopes that it will only strengthen their decision with hiring me. As clearly as possible I list everything that I will be doing to help them. I can't imagine anybody would hesitate after they see the long list of work I'll be doing to make sure they receive the best management, and SEO.

Complications arise?

That night was filled with creating the Facebook, and posting up a couple of the items to kick it off. For 2 weeks things were great. Everything went great, I was able to post new content every day and continue building the J-Dub's Pawn and Sales Facebook page. On the third week I went to the shop to talk to Jeremy, and receive payment. The shop was closed and Jeremy was nowhere to be found so I gave him a call. He didn't answer so I shot him a text asking when he would be at the shop. A week or so later I received a text saying he was out of town and wouldn't be back until the following Wednesday. I said okay, and continued to manage his Facebook account. The following Wednesday (day I'm supposed to get paid) he was nowhere to be found again. I did the same and he said it would be a few more days, and he apologized. I said no problem and kept managing his account (alongside my other client's) When the third Wednesday arrived and I still hadn't heard from Jeremy and noticed he wasn't at the Pawn Shop again tried to get a hold of him. Call, no answer. Sent him a text and asked if he knew when he'd be around. He said that he was in an accident and was at a hospital that was out of town. He said he would be back in town next week. I told him I was sorry and wished him the best on getting better. Long story short, next week he tells me he's going to be there and doesn't show up at all. I told him that I really didn't have the time to mess around and just asked for an honest answer when he'd be around again. I couldn't get one. After the first month and a half with no payment I decided I had to put my attention elsewhere. I let him know of my decision and he got a little upset with me.  Eventually some 2 months later he gets around to paying me for the previous work. I told him that I'd be happy to help him out again, and he says that would be great and he will need me. Haven't heard anything from him since. I'm not going into post screenshots of the texts or anything, because I feel that would be unprofessional. Let me tell you something I learned and have always followed since I got my first job at Gamestop in High School. In fact we'll do another Social Media Manager Pro Tip: NEVER argue with a customer . Your best action will be trying to help your customers in any way possible. If they get upset with you explain the situation as best you can with a positive attitude. If as a last resort you have to lose a customer try not to make it feel like anybody's fault. Help them however you can, and move on. Even if that includes recommending them to someone else. When I worked at Best Buy if there was a product we didn't have, or a service we didn't offer we would even recommend other stores such at Staples from across the street. Customer service is a big deal people, always be professional, and never send a customer away in worse shape that they came in.

 

GraniteWarehouseTN

Some really cool stuff has been happening with GraniteWarehouseTN! Plus the most amazing milestone has been achieved! Before I talk about the good new I'm gonna talk about the other good news! I was happy one morning when found out who just had liked the GW Facebook Page. It was Mayor Jill Holland! I actually have met her in person before and she was really nice. I know I'm optimistic, but I find great news everywhere I can.  I am so blessed with the ability to do this for a living. I love my job!

 So what was that great big milestone I was talking about earlier?!

GraniteWarehouseTN reaches the first position in 

google search!

Yes! My work is truly paying off and it really has come to shine! When I first started social media management for GW I could not find them in even the 3rd or 4th pages of google by searching things like "granite warehouse", "granite tennessee" or even "granite warehouse tennessee". Initially taking on the job I mentioned that I had the ability to boost him to the first page of google's search results after sticking with me.

 

 StoneWorldTN was previously the first result whenever I typed in related keywords. BUT NOT TODAY! Sorry guys, but we have superior SEO management! MWUAHAHAHAH! *ahem* At first I was skeptical. I thought maybe browser cookies played a part in skewing a more general search. I searched from my laptop, and phone with the same results. Even with a different internet connection. I still wasn't so sure so I had my old friend from Maine do a search from his place. He got the same results! YES! An entire team of people costing you over $1,000 a month? No, just one nerd charging less than half of that. I'm so glad my highest paying customer (the one who opted in with the highest quality services available) was able to reach the first page of google after about 5 months of service. While GW is a great client, and I can help them out in many many ways...believe it or not I don't think that I am able to leverage my skills the most with them. Every goal has been met, and many more have been added. Things are going great! However GraniteWarehouseTN has no products that are able to be shipped or sold outside of West Tennessee. The business owners with that ability are the ones I will be able to really help. I will be able to boost them to the top, and it will really show in the revenue department.

Ohhh man it's nearly 1am already. We are nearly caught up with the slightly older updates and now I will be able to update you guys in real time. Look forward to new posts soon! 

Please continue to like follow my client's pages Both GraniteWarehouse, and I appreciate all of your support!

GraniteWarehouse TN social media pages:

Facebook: https://www.facebook.com/GraniteWarehouseTN
Instagram: http://instagram.com/granitewarehouseTN#
Pinterest: http://www.pinterest.com/GraniteTN/
Twitter: https://twitter.com/GraniteTN

Daily Audience pages:

https://www.facebook.com/DailyAudience

https://www.youtube.com/user/DailyAudience 
https://twitter.com/BeeGeeDubs

 Thank you everybody for your support!

 

Daily Audience Blog Update! Youtube, Instagram, New local clients in Tennessee, and more!

Wow finally a blog update!

The original plan was to get jiggy with some css and fancy my blogger blog up before I do any more updates. However that came to an abrupt halt once I realized how much blogger confuses me. There isn't much tutorial content out there that's easy to follow and understand when it comes to specific features of blogger. (if you're good with these blogger templates and can give me a hand then hit me up!)

Okay! I plan to do a number of updates to the work I've been doing in several areas on a regular basis over the next few days. I will probably be doing them every other day. My clients are my number one priority, as you see I always promote them to the best of my ability. It's what I do! I offer the best social marketing techniques to give you a Daily Audience. This is incredibly powerful for several reasons. Let me first remind you of the fact shown on my instagram.

Yes 93% of people use a portion of my tactics to grow their business, and 92% of them achieve success.

source:
http://hosting.ber-art.nl/social-media-revolution/

Are you new to Daily Audience?

This blog will contain what many will consider as valuable information. I'll tell you as much as I can, and you will see how my clients appear out of no where on the search engines.

Learning the best social media marketing tactics is mostly done via research. It's all based on the VERY latest trendy campaigns. In every post, every pinterest board, every hashtag, every retweet,  there is a strategy to capitalize on. Follow along with Daily Audience. Learn and grow with me! I also suggest you take a look at other networks similar to yours. What are they doing on instagram? What are they doing on Twitter, Facebook, and Pinterest? Are you a restaurant owner? Check out other local restaurants pages online and see what's working well for them. Are you a music producer? Check out other soundcloud pages, and take a look around.

 You will find useful tips here

You might also want to check out Daily Audience on youtube. You'll find some useful information there as well. Soon I will be writing a very low priced e-book featuring a clever way to funnel targeted traffic directly to your desired pages using Facebook. I originally was going to post this for free, but I realized that not too many people were aware of this strategy. You'll see the e-book available once I release my third installment to the Daily Audience youtube video series.  I'll also link it here when I'm finished.

E-book link: currently working on it

If you have no clue what you're doing, but can't afford to miss out on maximizing revenue to your business then you're in luck! Contact me, and I will start developing your campaign. I can even manage your content on a daily basis!

contact: Brian.Winfrey@live.com

What have I been doing lately?! Where have the weekly updates been?

 I certainly have been busy, and I want to update as much as I can remember. So let's get to it.

GraniteWarehouseTN Client update # 3.5:

Where I left off with GraniteWarehouseTN last was visiting the showroom in Nashville to collect pictures for the social media posts, and creating the Angie's List. The following couple weeks I first collected a list of their satisfied customer's. I then called each one scheduling times that I could come in and quickly take 10 minutes or so to take pictures. This included homes in West Tennessee including Huntington, Gleason, and Mckenzie Tennessee. I took pictures of their beautiful kitchens for more content, and many of them were happy to co-operate! In fact several of them were eager to see their kitchens on the GraniteWarehouseTN facebook page! Social Media Manager Pro tip: The more unique content you have the better. Know that there will never be a day where you have enough pictures. Images are much more effective than text for a variety of reasons. Afterwards I of course spent time creating unique social media posts to each of the pages Facebook, Instagram, Pinterest, Twitter, Tumblr, Google+, and more.


Feel free to click the pictures and check out the pages. :)

Here's just some of the content I have been posting over those following couple weeks. Keep in mind I'm doing all of this at the very affordable price of $90/week.

That's enough updating for me today, come again the day after tomorrow for the next update. Many new exciting things happened, including a new client!

I appreciate every new follower on both my social media, and my client's pages as well! Follow along to both support me, and learn how to be an SEO expert! (news about just how great I am at SEO is soon to come, I'm very excited)

https://www.facebook.com/DailyAudience

https://www.youtube.com/user/DailyAudience
https://twitter.com/BeeGeeDubs

How to create a professional business Facebook page + Video tutorial!

How to create a professional business Facebook page + Video!

 Be sure to follow my social media for more tips and updates!

https://www.facebook.com/DailyAudience

https://www.youtube.com/user/DailyAudience
https://twitter.com/BeeGeeDubs

This is a clear and easy tutorial on how to create a professional Facebook business page with SEO in mind. The next video will feature some very handy techniques to promoting the new page you have created so if you haven't learned anything new so far be sure to follow the series for even more unique tips to help you generate the traffic you need!

One more thing to mention, as soon as you reach Facebook like requirement it's a good idea to change your URL in the settings to a custom unique one rather than the bunch of letters and numbers that you are given by default. Go ahead and connect your facebook, and instagram accounts as well. I hope you're familiar with facebook groups as well because I'll be covering this, and many more things in the next video/blog post!

 

 

GraniteWarehouseTN Nashville Tennessee Counter tops - Client Update #3

GraniteWarehouseTN - Client Update #3

show your support and like their social media below! 

Facebook: https://www.facebook.com/GraniteWarehouseTN
Instagram: http://instagram.com/granitewarehouseTN#
Pinterest: http://www.pinterest.com/GraniteTN/
Twitter: https://twitter.com/GraniteTN
Linked In: awaiting verification
Google+ business: https://plus.google.com/109425580213131037511/about

Collecting content to post

Recently I took a trip to the warehouse of GraniteWarehouseTN in Nashville. It's about an hour from me, once I got there I took many pictures to post to various social media websites. The showroom was very impressive. All of the granite, marble, and quartz counter tops on display were something that could truly be appreciated. After taking pictures of the showroom I went to the back warehouse where everybody was busy working to create these gorgeous counter tops to be installed to homes of Western Tennessee. While I did collect a lot of pictures I feel we are still lacking on exclusive content. I'll be scheduling a time to visit previous work sites for more pictures.

 Every single desk including this conference table was an amazing granite masterpiece.

AngiesList

After doing further research, and studying SEO tactics I've found that site's like angieslist are highly beneficial for this specific business type of business so I've gone ahead and created one for GraniteWarehouseTN. I am always sure to take any chance I get to increase page ranking, create backlinks, broaden their presence on the internet, etc with the ultimate goal being to increase traffic, and bring more customers to GraniteWarehouse. I am ALWAYS reading up on the latest techniques to increase traffic and sales. I spend a large majority of my time doing so. It's a daily thing, and I'm always learning new things every day. If you're a fellow social media manager, or SEO consultant don't hesitate to get in contact with me! I'm always happy to trade information of value, and chat about business.

Interested in my services? Want to promote your business with social media? Contact me!